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"Spa benchmarks provide opportunities to monitor, improve
and maintain your competitiveness"
Julie Garrow, Managing Director,
Intelligent Spas
   
The Power of
Benchmarking
Intelligent Spas' Spa Benchmark Reports provide a plethora of
statistics which empower spa owners and managers to immediately
identify their spa's strengths, weaknesses and opportunities to
improve by comparing their spa's performance against the local
industry's performance. Such benchmarking practices enable spas to
become and remain competitive, whilst maximising profitability.
Suppliers, consultants, government and tourism departments,
educational institutions, industry associations and other
organisations servicing and supporting the spa industry also
reference spa benchmarks to plan, develop and deliver
relevant spa-related products, services, campaigns and initiatives,
whilst keeping up with the latest trends in each unique spa
market.
As the only 100% independent research company specialising in the
spa industry, Intelligent Spas is able to collect and publish
reliable industry research which consultants, associations, spas
and suppliers are unable to gather due to confidentiality issues,
proven by Intelligent Spas' unprecedented survey response rates.
Current
Reports Available
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Click here to review the list of
all spa industry reports and volume discount packages available.
or
- Click each report title below to review individual report descriptions
and detailed table of contents:
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China & Hong Kong Spa Benchmark Report 2002-2010
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Vietnam Spa Benchmark Report
2007-2010
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Cambodia Spa Benchmark Report 2007-2010
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South Africa Spa Benchmark Report
2005-2010
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United Arab Emirates Spa Benchmark
Report 2005-2010
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New Zealand Spa Benchmark Report
2002-2010
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Australia Spa Benchmark Report
2002-2010
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Thailand Spa Benchmark Report 2002-2010
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Spa Industry Profile Benchmarks Asia
Pacific
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Spa Industry Profile Indonesia
2003-2009
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Spa Industry Profile Taiwan 2006-2008
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Spa Industry Profile Singapore 2003-2008
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Spa Industry Profile Malaysia 2002-2007
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Spa Industry Profile Philippines 2003-2007
Click here to participate in the next Spa
Benchmark Program in your country.
The Research Provides
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Spa industry benchmarks relating to management,
operations and performance for more accurate business analysis.
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The identification of trends and
forecasts to enable more reliable business planning.
The Research Enables
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Spas to directly compare their performance against the industry
averages/benchmarks and instantly identify strengths,
weaknesses, opportunities and threats in order to improve their
performance.
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Suppliers and
other organisations supporting the spa industry to develop and
provide relevant products and services.
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The establishment of government, tourism and financial initiatives
to help develop the industry and assist the sustainability of
individual businesses.
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Ongoing and accurate media coverage of the spa industry, which
directly generates greater awareness and additional spa visits.
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Effective
planning of educational courses and career development programs
to address the demand for adequate qualified staff to service
the industry.
Report
Features
The Spa Benchmark Reports contain:
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Financial and performance benchmarks
such as revenue, visitor numbers and employment, plus key
benchmark ratios critical for reliable business analysis and
planning including:
- Annual Revenue per Treatment Room
- Annual Revenue per Square Metre
- Annual Revenue per Employee
- Daily Revenue per Spa
- Daily Revenue per Treatment Room
- Daily Revenue per Square Metre
- Average Revenue per Visit
- Employees per Treatment Room
- Annual Visits per Treatment Room
- Annual Visits per Employee
- Daily Visits
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Other quantitative survey results
relating to spa types, locations, business models, capture rates
for hotel and resort spas, infrastructure, supporting
facilities, plus therapies, treatments and programs offered.
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A summary of qualitative industry trends and
observations from spa owners and managers.
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Where possible, a selection of key survey findings are broken down to identify
benchmarks for day spas versus destination spas, as well as
by location.
The
editable file
format is available allowing easy extraction for
internal/client reports and plans - choose Site, Enterprise or
Consultant Licenses).
Value for Money
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Intelligent Spas' reports contain information which businesses
find logistically and financially impossible to collect.
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Commissioning a consultant to perform a survey could cost over
$100,000 for a single survey, with a response rate much lower
that surveys performed by Intelligent Spas.
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The Spa Benchmark Reports for a specific country typically
contain industry averages as well as breakdown analysis by spa
type.
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Intelligent Spas' volume of global distribution enables the retail price per
report to be very cost effective.
How to Purchase the
Publications
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A selection of statistics are released for the media to quote, but you can
only gain the real benefits of the industry research by
purchasing the full reports.
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Click here
to visit our Secure Online Store to purchase and download
the reports immediately.
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Some reports are available in local languages including Traditional Chinese, Thai
and Bahasa.
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